Flower delivery is the main service provided by floral designers. Customers frequently check out their variety of flower arrangements in-store or online. Customers’ purchases are then delivered to a recipient’s home or office address. Devoted to giving customer satisfaction, florists make an effort to discuss their needs. They bring customers only the most perfect flowers and arrangements. This means seeing that they last for more than a couple of days. And every flower designer knows that striving to keep flowers fresh is and ought to be their # 1 concern.
Proper Storage In-Store and Before Delivery
One of the most productive ways to have lasting flowers is to keep them chilly. It’s also best to store them away from direct light. To make that happen, most, if not all, florists own at least one fridge cooler in their store. This keeps their supply of flowers fresh and cool. Some people even purchase special storage units to keep their floral goods at a fresh 36-46 ° F. Florists place completed arrangements in a cooler before delivery or pick-up. This holds the flowers in great shape until they come to the client or recipient. A lot of bigger shops also purchase cooling vans or temperature control devices. With temperatures at 36-46 ° F, floral orders remain fresh even with long-distance trips. Most flower shops also do same-day delivery in their town and nearby towns. So, customers can send excellent arrangements to their loved ones in as fast as a couple of hours!
Development of Flower Delivery
Along with looking after their business, florists get orders from customers. They also consult clients about requests for extensive activities and very special holidays. Before the web, many of the flower shop’s clients were walk-ins and calls. These customers usually wanted a single bouquet or arrangement delivered that day. Nowadays, customers occasionally place large orders or made-to-order floral arrangements. These are typically specific to activities like:
- a wedding
- a grandiose party
holiday bash - a commemoration of life.
After getting their orders, florists make the designs depending on the client’s needs. These purchases are then either prepared for pick-up or issued out for delivery.
Who Does the Flower Delivery?
Florists are in charge of creating and preparing floral arrangements for their clients. Flower delivery drivers then pick up floral orders at flower shops and deliver them. Flower delivery roles are usually entry-level jobs, so no experience is needed. But at a minimum, they must hold a valid driver’s license and a clean driving record. Most flower shops use box trucks to deliver their products to clients. Drivers need to know how to steer and care for these vans. The standard rundown of a flower delivery driver’s duties are:
- Packing flower arrangements inside the delivery vehicle
- Checking for any damages and informing the florist about any concerns
- Bringing floral arrangements to customers’ or their recipients’ offices or homes
In some cases, requesting the recipient’s signature as proof of delivery
Besides that, drivers also help in the shop or warehouse. These include unloading deliveries of flower stocks. They might also help the staff arrange floral products in the storeroom.
Learn about our flower designer service.